How you can implement Facebook for Business


Skype and Facebook just have introduced a fresh "Video Chat" feature that permits visitors to see and communicate with their friends in real-time while they're in Facebook. This feature is great for business given it enables buyers to access know, like and trust sellers considerably faster and easier than ever before. I could think about several instances where my offer and my client's business may have been greatly enhanced with this particular capability to efficiently connect "eyeball to eyeball."

Relationship Building - Through the use of Facebook's video chat to interact easily and seamlessly with prospective customers "eyeball to eyeball," a business person can dramatically increase the speed in which a prospective client can cross the ever present, completely invisible "KLT (Know-Like-Trust) Bridge."

When people can "look you in the eye" - even over the monitor, they're prone to produce a relationship with you which is stronger when compared to a phone call, email, or Facebook post. This is if the initial relationship was made IRL - In Real Life - or virtually. It really is particularly so for the thousands of people that are doing virtually all their business over the web.

Simplicity - So far, it has been a little cumbersome - some would say difficult - to plan a video speak to other folks. The way that Facebook has integrated this selection in to the regular Online Chat and Messaging features that folks happen to be comfortable using, makes this incredibly simple.

For instance, Doing work with folks all over the world. These types of people I've never "seen" in the flesh. Although I've used Skype video for several years, I will be usually met with resistance once i suggest someone do the installation on the computer so that we can "meet face-to-face." After trying to walk some people through it, I realized it absolutely was just simpler to connect over the phone.

That obstacle - downloading a credit card applicatoin that appears scary, intimidating and difficult - just disappeared today because of this new venture between Skype and Facebook. Even though the Facebook application does have to have the downloading of software, it seems less intimidating plus more user friendly than other alternatives. Plus, as a general rule individuals will use it, it's going to be extremely difficult to disregard.

Accessibility - With Facebook's 750+ million users, Skype's video chat feature can be accessible by everyone - driver with everything. Just think about simply how much easier it will be for any merchant in Overland park to speak to a factory owner in Hong Kong of a product he wants built.

I can see many local businesses profiting from this also. Let's consider just a little shop that sells a special handbag. A potential customer from a huge number of miles away might be more prone to initiate a chat to discuss price, styles, and shipping versus getting on a web site looking to think all this out. For some strange reason, people like to do business with others.

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